Eggo 😋
I partnered with a talented Copywriter to develop a unique, attention-grabbing digital presence in the Golden Age of social media where Facebook Apps were king.
The Great Eggo Waffle Off!
Using Facebook Pages, we developed an incredibly effective, award-winning campaign for Eggo.
Client - Eggo Waffles
Agency - Razorfish
Art Direction/Design - Mark Edwin Wetzel
Copywriter - Joshua Koenig
Creative Director - Xavier Wynn
We enlisted Mommy Bloggers to amplify our reach and take the creativity inspiration to a whole new level. The results speak for themselves.
Eggo Social/Display
As the digital AOR, we were responsible for constantly keeping their channels fresh with creative ways to enjoy Eggo waffles. We did our best to fake being professional food stylists.