Hi, I’m Mark Edwin Wetzel

— a multidisciplinary creative director with over 15 years of experience crafting bold ideas and shaping iconic brands. With a foundation in art direction and illustration, I’ve built a career at the intersection of strategy, storytelling, and design. From leading teams of creatives to collaborating with global brands like Hershey’s, Guinness, and Kraft, I thrive on creating work that connects, inspires, and delivers results.

Whether I’m refining brand identities, developing integrated campaigns, or rolling up my sleeves to tackle the details, my approach is hands-on and thoughtful. I believe creativity isn’t just about making things look good—it’s about making them matter.

When I’m not ideating or directing, you’ll find me storytelling through illustration, ceramics, songwriting, or maybe even wrangling my cats n dogs.